Wikipedia tells us that networking is “a social and professional activity that aims to quickly and efficiently solve complex life problems and business issues with the help of a circle of friends and acquaintances.” This is the most accurate definition of networking, however, I would like to add that this is not just friendship for the benefit, but building relationships based on trust, sympathy and desire to help.
Theory of Six Handshakes
Networking is based on the theory of six handshakes proposed by American psychologists Stanley Milgram and Jeffrey Travers back in 1969. The essence of this theory is that each person is familiar with any other inhabitant of the planet through a chain of acquaintances consisting of only five people (that is, six handshakes). Psychologists deduced this theory by conducting an experiment: 300 subjects were given envelopes containing the name of the person who needed to pass this envelope. Continue reading
We all often see various advertisements of organizations involved in helping people with disabilities, orphans and animals. On the streets, promoters handed out leaflets calling for help to tidy up the dying nature, in the subway cars posters with the texts “Let’s save children with rare diseases” flicker. It so happened in our society that most people do not trust charitable foundations or simply do not believe in their honest activities.
We will not analyze why such stereotypes arose, although this is already obvious – there are really many scammers among such companies, so people simply don’t believe in them. Continue reading