Common Name Brands
If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of…

Continue reading →

How to organize a family business
Family business has both positive and negative sides. It is built on trust between family people who work together for a common cause, leaving the main profit within the family.…

Continue reading →

Business ideas for beginners. What a rural business provides good returns
According to many entrepreneurs who started their own business in the village from zero, there are main positive arguments in this matter, in the form of minimal investment in the…

Continue reading →

non-profit activities

Apple Essentials

Money is not the most important thing
The financial success of the company has never been the main and main goal for Steve Jobs. In the first place, he always made new innovative developments and the future of the company. This idea is supported by the chief designer of Apple Jonathan Ive: “No matter how frivolous it may look, but earning income is not our main goal. We are quite satisfied with our profit. What we always strive for is the creation of a perfect product. And when people evaluate it and use it, then we get our income. ”

Apple Cons
Steve Jobs began using Apple’s strategy of opposing other companies at the dawn of activity. “Apple against PC”, “Apple against Microsoft”, “Apple against everyone” … Continue reading

How do charitable foundations earn

We all often see various advertisements of organizations involved in helping people with disabilities, orphans and animals. On the streets, promoters handed out leaflets calling for help to tidy up the dying nature, in the subway cars posters with the texts “Let’s save children with rare diseases” flicker. It so happened in our society that most people do not trust charitable foundations or simply do not believe in their honest activities.

We will not analyze why such stereotypes arose, although this is already obvious – there are really many scammers among such companies, so people simply don’t believe in them. Continue reading

Examples of promotion in social networks from famous brands
Company: IKEA. Where: Facebook In 2009, IKEA launched a photo campaign, and did not even suspect how much it would become popular. On the director’s page at different times of…

...

The most unusual and interesting money in the world
The largest coin American sculptor Stanley Witten created a coin that set a record at the same time for several characteristics: in size, weight and face value. Such a coin…

...