10 fatal mistakes of entrepreneurs
The desire to rent a room at the lowest price Many start-up entrepreneurs think that for the prosperity of the business it is necessary to strive to reduce costs as…

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How they work at British American Tobacco
Dislocation There is one wonderful place in Moscow, which is called the "business park". This is Krylatsky hills - an office project where many successful companies operate. British American Tobacco…

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16 unusual facts about Coca-Cola
Coca-Cola can rightfully be called one of the most legendary in the world. After all, there is practically not a single person who would not know the taste of this…

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non-profit activities

Apple Essentials

Money is not the most important thing
The financial success of the company has never been the main and main goal for Steve Jobs. In the first place, he always made new innovative developments and the future of the company. This idea is supported by the chief designer of Apple Jonathan Ive: “No matter how frivolous it may look, but earning income is not our main goal. We are quite satisfied with our profit. What we always strive for is the creation of a perfect product. And when people evaluate it and use it, then we get our income. ”

Apple Cons
Steve Jobs began using Apple’s strategy of opposing other companies at the dawn of activity. “Apple against PC”, “Apple against Microsoft”, “Apple against everyone” … Continue reading

How do charitable foundations earn

We all often see various advertisements of organizations involved in helping people with disabilities, orphans and animals. On the streets, promoters handed out leaflets calling for help to tidy up the dying nature, in the subway cars posters with the texts “Let’s save children with rare diseases” flicker. It so happened in our society that most people do not trust charitable foundations or simply do not believe in their honest activities.

We will not analyze why such stereotypes arose, although this is already obvious – there are really many scammers among such companies, so people simply don’t believe in them. Continue reading

How to find a job without experience
Not so bad It seems that people who have just left the walls of the university will have a long and difficult search for their first job. In fact, the…

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How to organize a family business
Family business has both positive and negative sides. It is built on trust between family people who work together for a common cause, leaving the main profit within the family.…

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