Myths about making money
Rich people become so under the influence of many factors. One of the most important criteria for becoming a successful and rich person is the correct perception of money. It…

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How they work at Google (Moscow)
Vacancy filling The company places information on free vacancies on its official website. If you liked the position, you can immediately apply for an interview on the website, and a…

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How to survive in times of crisis. Great advice from a leading businessman
In times of crisis, many families experience an acute shortage of finances to buy food and pay bills. For survival, people save on everything, denying themselves comforts and benefits. However,…

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Monthly Archives: July 2019

Business Rules by Sam Walton

Sam Walton Principles
Principle # 1: Be Faithful. Being faithful to what you do is a must for anyone who wants to succeed. Whatever happens, believe in your business, in your business and in your success.

Principle # 2: Bring in yourself generosity. Always be generous to your employees. They are an essential part of your company. Generously share with them everything that you get from the business, and never communicate with them “from top to bottom”. Treat them as partners, not as subordinates.

Principle 3: Disseminate information. Your employees should know about your company no less than you yourself. Give them any information related to your business. Continue reading

Great advertising campaigns in world history

National Biscuit Co. – Uneeda cookies (1899)
This advertising campaign is considered a real revolution in the food industry, as consumers got what no manufacturer could give them before. The biscuit cookie maker National Biscuit Co., in collaboration with the NW Ayer And Son advertising agency, has created an ad that is still on the list of the best advertising campaigns in the world, although it is over a hundred years old.

To create a revolutionary advertising strategy, only the biscuit recipe was left unchanged. Everything else was radically new. The first thing that deserves special attention is the name of the cookie. Here, NW Ayer And Son advertisers cleverly used an interesting pun. Continue reading

Examples of promotion in social networks from famous brands
Company: IKEA. Where: Facebook In 2009, IKEA launched a photo campaign, and did not even suspect how much it would become popular. On the director’s page at different times of…

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Sanctions Business Ideas
Fast Food with Russian Food Perhaps some of you remember that in the Soviet Union there was also fast food. Only hot dogs and hamburgers were not sold there, but…

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