How to choose a niche for personal business. Specialist advice
Many dream of having their own enterprise or shop. Such thoughts fill the head when tired, you barely crawl from work, remembering with unkind words the bosses who can only…

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How great brands came about
Victoria’s Secret Roy Raymond, being a loving husband, decided to pamper his wife with a gift - a new set of women's underwear. Going alone to the store, Roy was…

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Networking - what is it?
Wikipedia tells us that networking is “a social and professional activity that aims to quickly and efficiently solve complex life problems and business issues with the help of a circle…

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How great brands came about

Victoria’s Secret
Roy Raymond, being a loving husband, decided to pamper his wife with a gift – a new set of women’s underwear. Going alone to the store, Roy was simply confused among the huge number of options that sellers offered him. Not many of them knew how to work with male buyers, and Roy felt very uncomfortable in all this “female kingdom” of underwear. He never managed to pick up a gift, however, an idea arose in his head that became fateful for Raymond. It was the idea of ​​opening her own lingerie store, in which both women and men would feel equally comfortable.

To implement the idea needed 80 thousand dollars. Roy borrowed half this amount from friends, half at the bank at interest. Continue reading

16 unusual facts about Coca-Cola
Coca-Cola can rightfully be called one of the most legendary in the world. After all, there is practically not a single person who would not know the taste of this…

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Original Magazine U-Turn Advertising
DHL Advertising (Post Company) This ad focuses on how quickly and without problems you can get your package. The "trick" of advertising in a transparent sheet on which the package…

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