Crowdfunding - what is it?
The most general explanation for this concept is given to us by Wikipedia: “Crowdfunding (public funding, from English crowdfunding, crowd -“ crowd ”, funding -“ funding ") is a collective…

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Interesting facts about Coca-Cola
Production expansion during World War II During World War II, the Coca-Cola Company began to try to expand the sales area of ​​its products. The management of the company held…

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Why eating in the workplace is bad
The desktop is not designed for eating The tables that computers are at and the ones we work on are teeming with harmful bacteria. For every two or three square…

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Great advertising campaigns in world history

National Biscuit Co. – Uneeda cookies (1899)
This advertising campaign is considered a real revolution in the food industry, as consumers got what no manufacturer could give them before. The biscuit cookie maker National Biscuit Co., in collaboration with the NW Ayer And Son advertising agency, has created an ad that is still on the list of the best advertising campaigns in the world, although it is over a hundred years old.

To create a revolutionary advertising strategy, only the biscuit recipe was left unchanged. Everything else was radically new. The first thing that deserves special attention is the name of the cookie. Here, NW Ayer And Son advertisers cleverly used an interesting pun. Continue reading

Business ideas that changed the world
Rocket engine (1926) Physicist Robert Godard was an avid fan of Wells' War of the Worlds. Engaged in science, he spent most of the time studying combustible rocket fuel. He…

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Apple Essentials
Money is not the most important thing The financial success of the company has never been the main and main goal for Steve Jobs. In the first place, he always…

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