Interesting facts about Coca-Cola
Production expansion during World War II During World War II, the Coca-Cola Company began to try to expand the sales area of ​​its products. The management of the company held…

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Original Magazine U-Turn Advertising
DHL Advertising (Post Company) This ad focuses on how quickly and without problems you can get your package. The "trick" of advertising in a transparent sheet on which the package…

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What is crowdsourcing?
How crowdsourcing came about The term “crowdsourcing” was coined by Jeff Howe, who coined it in 2006. Then he, together with the publisher Mark Robinson, published an article in which…

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conditions

How they work at British American Tobacco

Dislocation

There is one wonderful place in Moscow, which is called the “business park”. This is Krylatsky hills – an office project where many successful companies operate. British American Tobacco Russia is also based there. Employees of the company do not drive Mercedes of the latest brands (as it might seem, the company is still serious), but get to the office on ordinary minibuses from the Krylatskoye metro station. British American Tobacco Russia’s office neighbors are more than pleasant – the Russian representative offices of Microsoft, Johnson And Johnson and Sun InBev are also located in Krylatsky hills.

Here’s an aerial view of an office: Continue reading

Sanctions Business Ideas
Fast Food with Russian Food Perhaps some of you remember that in the Soviet Union there was also fast food. Only hot dogs and hamburgers were not sold there, but…

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Great advertising campaigns in world history
National Biscuit Co. - Uneeda cookies (1899) This advertising campaign is considered a real revolution in the food industry, as consumers got what no manufacturer could give them before. The…

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