Unusual recruitment procedures
Gentle Giant (transportation) The head of the transport company Gentle Giant, Larry O’Tool, uses a special method for checking the endurance of new employees, and even participates in it. Newcomers…

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Custom Business Solutions
Robert Taylor and Liquid Soap In the 1970s, there was such an American entrepreneur who invented liquid soap and sold it with the help of his small business. However, the…

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Common Name Brands
If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of…

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concentrate

Interesting facts about Coca-Cola

Production expansion during World War II
During World War II, the Coca-Cola Company began to try to expand the sales area of ​​its products. The management of the company held negotiations with the government of the United States of America, convincing them that absolutely every American soldier would have the opportunity to purchase a bottle of Coca-Cola, wherever he was. And it will cost only 10 cents. Such a promise, of course, interested the government. However, there was an acute problem – how to quickly and easily deliver products to different places in the world, especially since the drink was in glass bottles, which complicated the transportation procedure. Continue reading

Sanctions Business Ideas
Fast Food with Russian Food Perhaps some of you remember that in the Soviet Union there was also fast food. Only hot dogs and hamburgers were not sold there, but…

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How great brands came about
Victoria’s Secret Roy Raymond, being a loving husband, decided to pamper his wife with a gift - a new set of women's underwear. Going alone to the store, Roy was…

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