Business interactions. How to negotiate. 5 necessary steps
The goal of most negotiations is to achieve certain success in interactions with an opponent or business partners. Someone achieves communication successes due to an intuitive understanding of negotiating techniques.…

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How to open your online store
The decision to do Internet business comes to people for various reasons. Fatigue from your work or its loss, desire to work for yourself, etc. Women most often begin to…

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What you need to know to organize a home sewing business?
First, you need to decide on the allocation in the apartment of a separate area for the workshop. It is necessary for: - designing styles; - tissue cuts; - sewing;…

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biscuits

Great advertising campaigns in world history

National Biscuit Co. – Uneeda cookies (1899)
This advertising campaign is considered a real revolution in the food industry, as consumers got what no manufacturer could give them before. The biscuit cookie maker National Biscuit Co., in collaboration with the NW Ayer And Son advertising agency, has created an ad that is still on the list of the best advertising campaigns in the world, although it is over a hundred years old.

To create a revolutionary advertising strategy, only the biscuit recipe was left unchanged. Everything else was radically new. The first thing that deserves special attention is the name of the cookie. Here, NW Ayer And Son advertisers cleverly used an interesting pun. Continue reading

Creative business ideas
Donation in exchange for goods This idea relates more specifically to the organization of a business than to its essence. We all know that when buying any product in the…

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Networking - what is it?
Wikipedia tells us that networking is “a social and professional activity that aims to quickly and efficiently solve complex life problems and business issues with the help of a circle…

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